Communicating for attracting open innovators

Last week I had an interesting discussion with a tier 1 supplier in the automotive industry about the right communication strategy in his project to set up a proprietary innovation network. The two extreme positions we identified were on the one hand ‘Don’t open up at all’ and on the other hand ‘Be completely open’. In our discussion we found …

Open Innovation in Germany: The 2011 agenda

2011 has started with a huge uptake in Open Innovation in Germany. Firms are investing much more energy and budget for innovating their innovation management than they did last year. Based on discussions and projects within Germany’s largest firms and a formal questionnaire sent out to 80 German Open Innovation managers I see six issues on the German 2011 Open …

Case study: How to Make Cross-Industry Innovation Work

eading firms have already discovered that breakthrough innovation needs openness to for cross-industry and cross-science approaches, and especially for new industries. The big question, the answer to which is worth millions of Euros, is how to do it. In the middle of Germany, in the Rhine-Neckar region, InnovationLab is attempting to find an answer. InnovationLab is an innovation consortium of …

Book: Implementing Open Innovation

any companies today examples show that this approach if it is properly organized, could mean a quantum leap for the management of innovation. The basic idea is simple: Instead of using only its internal capacity, the company is looking beyond its borders incorporate specific external expertise in product development. For implementing open approaches to innovation firms need appropriate processes, methods …

Euroforum seminar: From Closed to Open Innovation

Cologne, May 24-25, 2011 n an intensive two-day manager seminar Frank Mattes will be sharing his insights about how leding firms change from closed to Open Innovation. Frank will conduct this seminar together with one of his clients, Mr. Clausen from Beiersdorf. In this seminar a broad view on Open Innovation is taken. The agenda includes: Open Innovation – Concept …

Fraunhofer conference: Open Innovation – The next wave

Stuttgart, April 05, 2011 he conference brings together innovation practitioners and experts to share findings from the last years and to discuss the »next wave« of open innovation. It will be a day full of experiences, practical insights, and discussions shaping future trends of open innovation. Frank Mattes will give a speech on how to manage Open Innovation culture change. …

Euroforum seminar – From Closed to Open Innovation

Munich, March 22-23, 2011 n an intensive two-day manager seminar Frank Mattes will be sharing his insights about how leading firms change from closed to Open Innovation. Frank will do this seminar together with one his clients, Mr. Clausen from Beiersdorf. In this seminar a broad view on Open Innovation is taken. The agenda includes: Open Innovation – Concept and …