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Case study: How to Make Cross-Industry Innovation Work

Leading firms have already discovered that breakthrough innovation needs openness to for cross-industry and cross-science approaches, and especially for new industries. The big question, the answer to which is worth millions of Euros, is how to do it.

In the middle of Germany, in the Rhine-Neckar region, InnovationLab is attempting to find an answer. InnovationLab is an innovation consortium of five companies and two universities, working on the emerging Organic Electronics industry. What is remarkable about InnovationLab is its approach to innovation, which focuses on the whole industry value chain.

Based on case evidence innovation-3‘s founder Frank Mattes describes how to get cross-industry / cross-science innovation started and then how it should be structured.

It can be downloaded at InnovationManagement.se